Thinking of updating your company business headshots in 2023? We all know that a professional headshot session is a sound business investment for a number of reasons, but only if you use it to your advantage.

5 business headshot mistakes to avoid

Here are the mistakes you should avoid.

Taking the Photo Yourself

You could try and place your phone on a stand and take a few headshots yourself, but chances are, they won’t look as professional as you’re hoping. Investing in a professional headshot session is convenient and well worth the cost if you’re serious about up-leveling the look of your business.

Business headshot of business man in blue suit against a petrol blue background.

Selecting the Wrong Outfit

What you wear to your session can have an impact on the end result. It’s important to choose an outfit that matches your personality, fits in with company policy and that you would wear on a day-to-day basis.  It’s also important to choose an outfit that won’t easily date. This is not the time to try a completely new look unless you’re rebranding. It’s also better to choose more than one outfit just in case.

Business headshot of women in black jacket with long blonde hair against a white background

Not Practicing Your Facial Expressions

It’s not always easy to look and feel relaxed in front of the camera. Take it from us, most people feel nervous! But it is worth practicing your smile and facial expressions prior to your session to ensure the best results.

Business headshot of young professional man in black suit, white shirt and grey tie against a white background

Using the Wrong Background

The background of your headshots can be anything you want – from a location setting to using a background roll to give a studio-style look. Remember, it’s better to not choose something outdated or distracting – all the focus should be on you. The background can be interesting and help tell your story but should never detract from the main subject of the photo. If it’s for a company website, it’s best to stick to a simple background that can easily be recreated as new members join. Consistency is key!

Business headshot of a woman on location in a London street. Wearing white jacket and white top.

Following Trends

Ideally, your headshots should last at least 2 years, meaning they will be relevant for at least 2 years. This won’t be the case if you jump on board with a trend that will be irrelevant and unrelatable in 6 months.

Business headshot of professional man casually dressing in brown jacket and pale blue shirt against a light grey background.


Now that you know what to avoid, maybe it’s time you booked in your business headshot photography session.  The new year is the perfect time to update your company visuals so that you can start the new year looking strong so get in touch and let us help you with your new company images.

Email or give us a call on 07956 505 336. We look forward to working with you!